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| Launch | |
|---|---|
| Announced | 2015, September |
| Status | Available. Released 2015, November | Network |
| Technology | GSM / CDMA / HSPA / EVDO / LTE |
| 2G | GSM 850 / 900 / 1800 / 1900 - SIM 1 & SIM 2 |
| 3G | HSDPA 850 / 900 / 1900 / 2100 - Desire 728, Desire 728G |
| 4G | LTE band 1(2100), 3(1800), 5(850), 7(2600), 8(900), 28(700), 38(2600), 39(1900), 40(2300), 41(2500) - Desire 728 |
| Speed | HSPA 42.2/11.5 Mbps, LTE Cat4 150/50 Mbps |
| GPRS | Yes |
| Edge | Yes | Body |
| Dimensions | 157.9 x 77.8 x 7.9 mm (6.22 x 3.06 x 0.31 in) |
| Weight | 153 g (5.40 oz) |
| SIM | Dual SIM (Nano-SIM, dual stand-by) | Display |
| Type | Super LCD2 capacitive touchscreen, 16M colors |
| Size | 5.5 inches (~67.9% screen-to-body ratio) |
| Resolution | 720 x 1280 pixels (~267 ppi pixel density) |
| Multitouch | Yes | Platform |
| OS | Android OS, v5.1.1 (Lollipop) |
| Chipset | Mediatek MT6753 |
| CPU | Octa-core 1.3 GHz Cortex-A53 |
| GPU | Mali-T720MP3 | Memory |
| Card Slot | microSD, up to 256 GB (dedicated slot) |
| Internal | 16 GB, 2 GB RAM - Desire 728 16 GB, 1.5 GB RAM - Desire 728G | Camera |
| Primary | 13 MP, f/2.2, 28mm, autofocus, LED flash |
| Features | Geo-tagging, touch focus, face detection, HDR, panorama |
| Video | 1080p@30fps |
| Secondary | 5 MP, f/2.8, 34mm, 1080p@30fps | Sound |
| Alert types | Vibration; MP3, WAV ringtones |
| Loudspeaker | Yes, with stereo speakers |
| 3.5mm Jack | Yes | Comms |
| WLAN | Wi-Fi 802.11 b/g/n, DLNA, hotspot |
| Bluetooth | v4.1, A2DP |
| GPS | Yes, with A-GPS, GLONASS |
| Radio | FM radio |
| USB | microUSB v2.0 | Features |
| Sensors | Accelerometer, proximity, compass |
| Messaging | SMS (threaded view), MMS, Email, Push Email |
| Browser | HTML5 |
| Java | No | Battery |
| Battery | Non-removable Li-Po 2800 mAh battery |
| Stand-by | Up to 496 h (2G) / Up to 485 h (3G) |
| Talk time | Up to 26 h (2G) / Up to 21 h (3G) | Misc |
| Colors | White, Black |
| SAR EU | 0.81 W/kg (head)     |
| Price group | 6/10 (About 300 EUR) |
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